Muslim matrimonial app Приложение для  знакомств для мусульман

Давайте знакомиться

8 июля 2015, 17:08

Этим постом мы открываем свой блог. Здесь мы будем писать новости нашей команды. Наша команда занимается разработкой приложения MyDiaspora с января 2014 года. Первоначально была гипотеза, что в современном мире порядка 3% населения планеты живет далеко за пределами родины. Количество мигрантов в мире выше 350 мл. При этом все они хотят общаться с близкими им по культуре и языку людьми. 51% мигрантов мира это мусульмане. 53% из них мужчины до 30 лет. Одной из важных проблем этой аудитоории это адаптация на новом месте, язык, сохранение культуры, а также знакомства.

В западном интернете присутствует 1 млрд человек и каждый пятый регулярно пользуется сервисами знакомств, а в восточном мире 1,7 млрд человек, но там сервисами знакомств пользуется меньше 1%. Поэтому мы решили сделать приложение для восточной аудитории и мигрантов, которые интересуются своей культурой, жизнью общины и хотят знакомиться с представителями своего народа. После того как появилась идея, мы решили ее проверить. Для этого провели большое исследование в России, Европе и США. Опросили свыше 1000 человек.

В итоге мы создали концепт, дизайн, прототип и с этим подали заявку в акселератор Plug and Play Dagestan. Таким образом мы оказались в Кремниевой долине, в Калифорнии, в одном из самых первых акселераторов Plug and Play.

Вот тут мы подробно рассказали как у нас проходила акселерация.

После акселерации мы приехали в России и несколько месяцев упорно трудились и в декабре выпустили первую бета-версию. Сейчас мы выпускаем версию 2.0 со знакомствами. Перед запуском мы консультировались с Советом Муфтиев России и Исламским университетом.

Знакомства в MyDiaspora будут анонимными. В чат пары девушка может добавить своего отца или старшего брата.

Среди прочего в приложении также есть функция поиска второй жены. Мы увидели на это спрос, но об этом паттерне поведения мы напишем позже подробнее.

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